Via Matt, another wonderful web gadget: Websites as Graphs. Take a look at the following (it devolves into Geek-fu to some extent after the break).
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Yesterday, our sister-company's MD dropped by with a question. He wants to make his website sound good, and he was wondering whether quoting hits rather than visits was reasonable. I thought a little, looked a couple of things up, and decided that provided he doesn't describe them as anything else, quoting hits was fair; anyone with any right to be judging would know how poor an indicator that was, and ask for something else (at which point they'd be suspicious of the fact that he's too embarrassed to give figures for page views and sessions, even though he clearly has them).
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